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Articles Archive for July 2011

July 6, 2011

Source: BryansBizBlog.com
I have discussed ‘benefits’ in previous posts as they relate to employees…but what about owners? One of the key methods of understanding whether you ‘own your business’ or whether you ‘own your job’ can be found when you as the owner take a vacation.
My father owned a ‘business’ for over 30 years. He claimed he took multiple vacations each year as the ‘business’ matured. Now you notice I am using quotes around business, because my father’s vacations were a leading indicator that in fact he did not own a …

July 1, 2011

Source: Olympia Downtown Association
An informative and inspiring seminar designed with the small business owner in mind! Grow your customer-stakeholder-member groups by tapping into the power of email marketing.
-Overview of email marketing
-Email marketing best practices
-Hints and tips to make your campaigns more effective
-The right way to do email marketing
-How to build your list with permission
-The difference between standard email programs and Constant Contact

July 1, 2011

By Ramsey Zimmerman
Program Director at Thurston Energy
I’ve been thinking about “Influence” lately. As in “Who do we have influence with and who has influence with us?”. I was thinking about it in the context of our organization. I realized that the same situation applies to any organization. So I dashed off a quick diagram. Here’s my Organizational Influence Model:

Let’s think about it in terms of an organization that cares about energy efficiency and renewable energy (let’s just say energy) and wants to do something about …

July 1, 2011

Source: Thurston Energy
June 28, 2011 – Recently, Thurston Energy teamed up with the City of Lacey to provide Lacey homeowners and businesses with incentives to become energy efficient—in the form of cash rebates for energy efficiency upgrades. Available for a limited time (on a first-come, first-served basis), Lacey residents and businesses can take advantage of this opportunity to save money and energy. Funding for this project is supported by a grant from the U.S. Department of Energy to the City of Lacey. Grant funds are administered by Thurston Energy …